Content Marketing

A ONE-STOP CONTENT SOLUTION.

What we do


We know that great content marketing not only helps companies convey their expertise through the written word, but it can also accomplish a wide range of goals. Whether those goals involve lead generation or brand awareness, the possibilities are nearly endless. Our group brings together a wide range of skills and backgrounds, enabling us to conquer almost every hurdle we might face… and still create best-in-class content.

Great content comes from more places than talent in design, development and copywriting… it also comes from interest in the topics we create. With a range of ages and hobbies, there’s good chance one of us love your product or service, that we can then apply to creating remarkable content.

Your expertise is providing the best customer experience possible. Ours is developing outstanding content. There just isn’t enough time and expertise “in-house” to plan, cultivate and execute a meaningful content strategy. This is why you need a content partner working with you and complimenting your technology partner. In effect, the missing piece to your essential online presence.

Contact us for a complimentary consultation regarding your needs or an overview of our content services.


Content Marketing Strategy

Content Marketing Strategy


We offer assistance with the entire content marketing process, beginning with the cornerstone - strategy.

• Content Strategy Development
• Editorial Calendar Development
• Content Inventory & Audit
• Competitive Content Analysis



Analytics Consulting


Our Google Analytics Team helps clients with measuring their marketing results.

• Google Analytics Setup
• Analytics Audits
• Metrics & KPI Development






Content Marketing "Thinktank"


Many businesses are publishing content and they may not be getting everything they could from each piece of content they create.

• Covering full content marketing cycle, from strategy to creation to promotion to measurement
• We utilize our proprietary systems or can develop a customer curriculum for your team

 

Content Production

Content Creation


We focus on creating remarkable content that attracts your target audience.

• Cornerstone Content
• Data Visualization Projects
• Blog Content
• Copywriting Services

Content Management


Stale content hurts your business and turns off potential customers.

• Content Updates & Maintenance
• Content Inventories & Auditing
• Website Management

 

Content Promotion

Owned, Earned, & Paid Media


We build coverage for your content where your audience will actually see it.

• Paid Content Amplification
• Email Newsletter Marketing
• Social Media Promotions
• Content Outreach Campaigns

SEO


We help our clients increase their organic search traffic with holistic SEO strategy.

• Organic search strategy and consulting
• Keyword research & content development
• Technical website audits and changes
• Content promotion and link building

Paid Media


Paid media promotion is the ideal way to get your content in front of your target audience at the perfect time.

• Paid Social: Facebook, Instagram, Pinterest, YouTube, Twitter, LinkedIn
• PPC & Retargeting
• Native Advertising & Sponsored Content

Email Marketing


We help our clients make their ongoing email newsletter process run more smoothly.

• Initial email theme development
• Ongoing newsletter featuring approved content
• Monthly split-testing and reporting

Social Media Marketing


We help our clients manage social media calendars and display targeted ads to their audience on the following social networks.



WHY MARKET EDGE?


We have more than 25 years of experience in consumer and B2B marketing combined with our unique content creation studio. We’re experienced in analyzing consumer groups and developing comprehensive strategies to engage your key audiences and effectively expand reach.

At Market Edge Communications, Inc., we strive to build a marketing strategy and implementation plan which provides maximum value for our clients. Whether you want to defend your brand, generate more direct reservations or decrease your costs per booking, we have a strategy for you.

We are a dedicated marketing "partner" committed to your success.

Contact and let us know how we can help you.

Contact Us